Analytics API provider and customer data platform Segment has announced a new API to help businesses comply with the new General Data Protection Regulation (GDPR) rules that go into effect next month in Europe. Under the GDPR, individuals in Europe will have greater control over and access to their personal data. They even have the right to demand that companies delete their personal information and companies must comply within 30 days.
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Segment Launches a New API to Aid in GDPR Compliance